Check Out the “Greenstep” Video #4 on “Vegetation for Sun Control”
Two-minute programs augment the Institute’s Walk the Walk campaign

This week, the AIA launched the fourth of 12 short video episodes for architects to share with clients who want to plan a new building or renovate an existing one using green building principles. “Vegetation for Sun Control” shows clients how strategically placed trees and other greenery can save energy and money by shading the building from the hot summer sun and inviting in warming winter rays. (The first video is on water conservation; the second covers smart controls; and the third, radiant heating and cooling.)

Greenstep is the new aspect of the AIA’s “Walk the Walk” marketing campaign to help clients and the public learn more about sustainable design elements and how architects are providing energy-efficient solutions to help lower our collective and individual carbon footprints. The video series resides on the “Walk the Walk” Web site, and new videos will appear biweekly. Check it out and share with your clients.