October 3, 2008
  “Greenstep” Video #7 Highlights Energy Modeling
Two-minute programs augment the Institute’s Walk the Walk campaign

Summary: On September 29, the AIA launched the seventh of 12 short video episodes for architects to share with clients who want to plan a new building or renovate an existing one using green building principles. “Energy Modeling” explains to clients that forecasting how a building—and its various components—uses energy can help shape the optimal design for their individual needs. (The first video is on water conservation; the second covers smart controls; the third, radiant heating and cooling; the fourth, vegetation and sun control; the fifth, the whole building approach; and the sixth, green tags.)


Greenstep is the new aspect of the AIA’s “Walk the Walk” marketing campaign to help clients and the public learn more about sustainable design elements and how architects are providing energy-efficient solutions to help lower our collective and individual carbon footprints. The video series resides on the “Walk the Walk” Web site, and new videos will appear biweekly. Check it out and share with your clients.

 
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