Summary: On September 1, the AIA launched the fifth of 12 short video episodes for architects to share with clients who want to plan a new building or renovate an existing one using green building principles. “The Whole Building Approach” explains to clients how considering a building as an energy-conserving, green “whole” can achieve energy and money savings beyond the sum of individual system parts. (The first video is on water conservation; the second covers smart controls; the third, radiant heating and cooling; and the fourth, vegetation and sun control.)

Greenstep is the new aspect of the AIA’s “Walk the Walk” marketing campaign to help clients and the public learn more about sustainable design elements and how architects are providing energy-efficient solutions to help lower our collective and individual carbon footprints. The video series resides on the “Walk the Walk” Web site, and new videos will appear biweekly. Check it out and share with your clients.