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Privacy
A big push to stop ID theft is coming.
Congress will insist that firms do more to protect the personal data they
collect.
Coming measures will cut a wide swath, affecting large and small businesses
of all sorts, not just financial institutions.
And they’ll raise the financial stakes, forcing companies to ramp
up security spending.
Good bets to be included in a new law:
Penalties for insufficient security. Firms will have to build leakproof
walls not only around customers’ credit card info but also around
client and employee records that have Social Security numbers and the
like.
Notification requirements in the event of a security breach. If there
is a reason to suspect any misuse of compromised data, firms must tell
affected clients and vendors. That’ll bring hefty costs and might
open the companies up to lawsuits.
An end to the current privacy law exemption
for data brokerages, which
collect and sell personal information to businesses. Data brokers will
have to screen information seekers, making sure that only those with
a legitimate right to information get it.
A safe haven for companies that use
encryption to safeguard their data.
They won’t be liable for breaches that occur, so encryption is
likely to become the norm soon. The typical annual cost for a midsize
firm: $35,000, give or take a bit.
In general, businesses WANT a new federal law.
One reason: It would preempt state statutes, including a California law
that’s much tougher than any new federal law would be. With a
dozen or more state legislatures headed that way, businesses don’t
want a patchwork of state regs.
And businesses know that consumer
confidence is paramount. That’s
why Visa, MasterCard, and American Express are taking steps to safeguard
security, imposing higher standards for all merchants and restaurants
that conduct at least 20,000 transactions a year.
In the end, fear of theft won’t slow the e-commerce revolution. But it will make it more costly for companies to operate on the Internet
and hurt individual companies that get caught in security breaches. Consumers
can and will quickly switch their online banks or e-retailers when a
vendor slips up and draws headlines for sloppy security practices.
The economy
The news from the manufacturing sector
isn’t all bad, despite economic
indicators that paint a pretty grim picture. Recent data reveal weakness
in manufacturing jobs, output, and orders.
Factory orders and jobs should show
upturns in the second half as business
spending rebounds from a lull early in the year. Already, electronics,
transportation equipment, and other key sectors are rising, offsetting
continued job shrinkage in autos and food processing.
This year ... 200,000 more factory jobs, up from 37,000 last year.
Higher interest rates are coming, despite tame inflation numbers. April’s
unchanged core Consumer Price Index, which excludes food and energy prices,
hints at easing price pressures in coming months. But Federal Reserve
officials still believe that danger lies ahead. Companies in more sectors
are getting bolder about raising their prices.
At least three more rate hikes this
year: A quarter-point each in June
and Aug. and one or two more quarter-point increases before January
The CPI will rise about 3% this year. The core CPI, about 2.5%.
The dollar’s rally is likely
to fizzle by midsummer.
The large U.S. trade deficit remains an underlying concern for currency
traders. In fact, the anxiety is only heightened when the dollar rallies.
A stronger greenback chills the trade outlook.
And the dollar is poised to decline
against Asian currencies in the second
half, when China will let the yuan rise versus the dollar.
Office rents will edge higher as vacancy rates keep falling through
next year. Average office rents will climb 3.5% in 2006 after a 2.5%
gain this year. The hottest markets: Southern Calif.; South Fla.; Washington,
D.C.; Midtown Manhattan, and Charlotte.
Industrial rents are headed up, too, about 2% on average in 2006 after
a scant increase this year. Demand for warehouses, factories, etc., is
showing greatest strength in Miami, northern N.J., and Southern Calif.
Sweet deals are still available, but renters will have to hurry.
Defense cutbacks
Military base closings frequently have silver linings.
Communities losing bases often end up stronger by making them into office
parks, housing, hospitals, or even nature preserves. In earlier rounds
of base closings, 85% of the civilian jobs lost were eventually replaced
by new employment in the private sector. Bergstrom Air Force Base near
Austin, Tex., is a flourishing airport. California’s Long Beach
Naval Complex is home to a technology office park and a cargo terminal.
And Grissom Air Force Base in Indiana now boasts 40 tenants, including
a state prison and a golf course.
Some sites won’t sit idle. Where real estate markets are hot and
economies are diverse and thriving, base closings may be a boon, opening
prime space for growth. The New London, Conn., submarine base and New
Jersey’s Fort Monmouth Army base, for example, will be snapped
up for housing and commerce. Ditto, a naval facility in Corona, Calif.,
and the General Mitchell Air Reserve Station near Milwaukee.
But for others, base losses will be
a blow. When the military pulls out
of quiet areas with small populations and little business ... Rapid City,
S.D.; Pascagoula, Miss.; etc ... job losses will hurt. And it won’t
be easy to come up with productive uses for the land.
There’ll be plenty of protests by state and local authorities
and federal lawmakers for areas likely to be adversely affected.
But few changes in the Defense Department’s hit list are likely
before the bipartisan base-closing panel gives its approval in September.
© 2005 The Kiplinger Washington Editors, Inc.
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